J.B. Hunt Transport Media Buyer in St Louis, Missouri
Sales, Marketing & Product Management
United States of America
Under general supervision, this position is responsible for planning, negotiating, and purchasing various types of digital media products within multiple markets according to clients' and/or internal teams' needs; manages the delivery of media campaigns.
Maintain purchasing records; monitor and evaluate market trends.
Build relationships with media vendors, keep up to date with industry trends and negotiate new contracts with media vendors in terms of prices, media outlets, and frequency; make purchasing decisions on behalf of clients while providing superior client services.
Research diverse markets and analyzes ratings information to find the most favorable media source(s) for a project and help identify target audiences to plan media campaigns.
Track current media products/campaigns and collects customer feedback; identify target audiences and ensure that media reaches these audiences.
Cooperate with media planners to implement media plans.
Prepare schedules and adjust when needed.
Set up and optimize digital campaigns to ensure we’re hitting desired KPI’s.
Design digital marketing campaigns to effectively promote companies, products, ideas, or brands based on the desires of the client paying for the advertising.
Provide recommendations by considering timing and sourcing metrics.
Coordinate with the creative team on digital creative needs and oversee creative management within buying platforms.
Analyze the effectiveness of the campaign and use data to plan future campaigns.
Develop and execute digital marketing strategies that focus on driving measurable results through the email, paid digital channels, social media and SEO/SEM.
Work with creative, web development, KPI teams to implement campaigns that are consistent with the brand and accomplish business goals.
Ideal candidate must be willing to relocate to Northwest Arkansas and work on-site at our Corporate Office.
- Bachelor's degree in Marketing, Advertising, or related field with at least 3 years as a Media Buyer or Marketing analytics role.
3-4 years of experience in digital media is preferred Google Ads, Google Analytics and Facebook Blueprint certifications highly preferred
Familiarity with media-buying, planning and research
Interest in following advertising and media trends
Working knowledge of media analytics software
Organizational and multitasking abilities
Attention to detail
Critical thinking skills
High attention to detail, strong analytical skills and data-driven thinking
Precise and effective communication skills and ability to influence others
Strong sense of accountability and sound personal judgment
Advanced knowledge of Google Ads, Bing Ads and Facebook Ads platforms
CRM: Microsoft Dynamics, SalesForce, or similar
Bachelors: Advertising (Required), Bachelors: Mass Communication (Required), GED (Required), High School (Required)
Job Opening ID:
00383103 Media Buyer (Open)
“This job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.”
Fortune 500 experience. Career advancement. Nationwide relocation possibilities.
Headquartered in Northwest Arkansas, J.B. Hunt is a dominate force in transportation and logistics industry, offering exciting career opportunities both at corporate and at field locations across the country. There are a variety of job types that support our business, so no matter your passion, J.B. Hunt is the place to jumpstart your career.
Why J.B. Hunt?
J.B. Hunt is a leading transportation and logistics company for one simple reason – our people. The career possibilities and benefits of working at J.B. Hunt are endless. From competitive salary and benefits packages, to defined career paths and growth opportunities, we take care of our people and take great pride in our efforts to build and sustain an inclusive workplace for all employees.
What are we looking for?
J.B. Hunt welcomes high-energy, forward-thinking people of all backgrounds and experience levels to join our team. We offer full-time, entry level, professional and management opportunities across all departments. Whether you are fresh out of school or bring years of industry experience, a role at J.B. Hunt could take your career to the next level.
J.B. Hunt Transport, Inc. affirms its belief in equal employment opportunity for all employees and applicants for employment in all terms and conditions of employment. J.B. Hunt is committed to both the spirit and the letter of affirmative action law and continues its good-faith efforts to comply with all applicable government laws and regulations. The company is committed to basing employment decisions on the principles of equal employment opportunity. J.B. Hunt will recruit, hire, compensate, offer benefits to, upgrade, train, layoff, terminate, and/or promote individuals without discrimination in regards to race, color, religion, sex, national origin, age, sexual orientation, gender identity, status as a qualified individual with a disability, status as a protected veteran, or other bases by applicable law.
J.B. Hunt Transport, Inc. offers reasonable accommodation in the employment process for individuals with disabilities. If you need assistance in the application process due to a disability, you may request accommodation at any time by calling 1-800-777-4968.